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Here’s How Google Plans to Revolutionize Smartphones
May 26th, 2016

Here’s How Google Plans to Revolutionize Smartphones

Every tech company is constantly on the search for the next best thing, so it should come at no surprise that Google is hard at work trying to revolutionize smartphones. Smartphones, of course, are ou...

Summary

Every tech company is constantly on the search for the next best thing, so it should come at no surprise that Google is hard at work trying to revolutionize smartphones. Smartphones, of course, are our “can’t live without it” piece of technology, so if the tech giant was able to alter our very idea of what a smartphone is, they could seriously put a dent in Apple’s dominance.

An article on businessinsider.sg, Google’s plan to revolutionize smartphones will start shipping next year, discusses how, exactly, Google plans to force us to rethink what a smartphone really is.

Google wants to revolutionize how you use and buy smartphones by creating a device where you can swap out different parts of its hardware on-the-go, like the battery, camera, speakers, or screen.

To accomplish this, Google has created a base frame, which contains all of the phone’s core components, but then each additional part would be purchased separately, so that you can customize it for your needs. Do you prefer to have the best possible speakers? Go for it? Do you use your phone for pictures? Why not add a fish-eye camera lens?

Project Ara, as its known as, has been in development for 3 years but is finally moving out from the skunkworks division ATAP and into Google proper. The device will have 6 different sections where modules can be snapped in and out.

This approach to revolutionize smartphones is, actually, pretty brilliant. Studies show that consumers are experiencing smartphone-saturation. Every year a new model is released by, for example, Apple, and consumers can’t keep up. Project Ara would help consumers feed their “we want something new” bug without completely having to replace their phones.

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